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Naming as a Type of Media Space: Transformation of Meaning in Mass Mediaстатья
- Автор: Annenkova Irina V.
- Сборник: Naming in different areas of communication field: Collective monograph
- Редакторы: Анненкова Ирина Васильевна, Ремчукова Елена Николаевна
- Глава в коллективной монографии
- Год издания: 2018
- Место издания: Carleton University, Centre for Governance and Public Policy Ottawa
- Первая страница: 83
- Последняя страница: 89
- Аннотация: Тhis article looks into the functions of using Latin alphabet in modern mass media discourse. Among these functions are: precise transfer of proper names, economical use of linguistic and graphic means, transfer of notions non-existent in the Russian language, discourse decoration and intellectualization by the authors, with the principal function being presuppositional argumentation of the author’s intentions. Such argumentation stems from “language play” of Latin and Cyrillic alphabets. The article views this combination of the two alphabets as a considerable resource for further development of Russian language.
- Добавил в систему: Образцова Анастасия Юрьевна